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Why .au?

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The .au namespace is trusted by Australian customers—when they land on your website, they know they’re dealing with a local business. That’s because there’s a rigorous verification process to ensure that only businesses registered in Australia and those with an Australian presence can register and experience the benefits of a .au domain name.

Not only does a .au domain name reassure your customers that you’re based in Australia, it also influences how Google sees your website to positively impact your search engine ranking.

There are over 4 million .au domain names registered by Australian businesses or individuals just like you—people who are based in Australia and want to build a relationship with the Australian market.

Register your .au domain name via one of these accredited registrars.

Build trust with a .au domain name

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Show your audiences that you’re a verified Australian business.

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